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There will be additional text here. In this section, we talk about everything Genius 360 can do to help and we use this as a marketing and keyword area. In other words, this section is all "fluff" but we want to put some fluff on every page so the search engines can read it and know how important and content rich our pages are, which will put kaplan and princeton review and all those other guys to shame because they lack content and rely on incoming links and advertising dollars. However, if we rely on rich content, the incoming links will follow and money can be saved on advertising.

There are several things that we will be doing on all pages to give a better user experience, increase accessibility, and give certain disabled people and search engines a structure to read and comprehend. We increase our user experience by offering things like a site search, a membership area, and what I like to call "flow" where a user's eye follows certain lines and comprehends order on otherwise chaotic placement. In this case, the line goes around the picture counter clockwise which is achieved by making objects certain sizes and placing things that need to be read in targeted areas.

In addition, we will be adding a method for colorblind people, those who need larger text, and those who can't see or use their hands to easily access everything. Finally, we are using something called "semantic markup" which lets certain visually impaired individuals and search engines understand the order of content and categorize the page almost like it is an index in a book. Our sitemap will also emulate this and you will understand this better once the sitemap is complete.